This is such an awesome interview for so many reasons. Kimberly Palmer, former senior money editor for U.S. News, married mom of two, and all-around smart girl, wrote a book that is so obvious in its scope and mission it seems impossible it does not already exist:
That’s right: a personal finance book for moms. Insane? Hardly. But what delightfully thrilled me is some hard-lined rules Palmer lays out for mothers, as well as her patent assumption that moms need to be taking care of business by themselves — and not naively assume there is a man in the picture. Some highlights from the interview:
- Stop focusing on couponing, and start focusing on EARNING.
- Never ignore your earning power. DO NOT STEP OFF THE CAREER PATH.
- Stay-at-home motherhood is a fantastical fantasy, so get over it.
- The higher-earning spouse’s time is not more valuable than the less-earning spouse’s time.
- How to talk to your kids so they understand that you w.o.r.k.
Emma Johnson is a veteran money journalist, noted blogger, bestselling author and an host of the award-winning podcast, Like a Mother with Emma Johnson. A former Associated Press Financial Wire reporter and MSN Money columnist, Emma has written for the New York Times, Wall Street Journal, Forbes, Glamour, Oprah.com, U.S. News, Parenting, USA Today and others. Her #1 bestseller, The Kickass Single Mom (Penguin), was named to the New York Post’s ‘Must Read” list.
Emma regularly comments on issues of modern families, gender equality, divorce, sex and motherhood for outlets like CNN, Headline News, New York Times, Wall Street Journal, Fox & Friends, CNBC, NPR, TIME, MONEY, O, The Oprah Magazine and The Doctors. She was named Parents magazine’s “Best of the Web,” “Top 15 Personal Finance Podcasts” by U.S. News, and a “Most Eligible New Yorker” by New York Observer.
A popular speaker, Emma presented at the United Nations Summit for Gender Equality. Read more about Emma here.